High Street Ashbourne has revealed a new gift card for over 30 outlets in preparation for christmas shopping.

Eoin Ryan

The growth of online shopping on sites such as Amazon and Wish combined with closures of local businesses during restrictions greatly damaged Ashbourne High Street’s stores. 

“Shopping local has never been so important as businesses endeavour to bounce back from Covid,” said centre manager, Lesley-Ann Byrnes.

“Now,more than ever, there is an onus on businesses to promote local spend and the High Street Ashbourne Gift Card allows those invested in the prosperity of the area to provide meaningful support,” Lesley-Ann Byrnes continued.

According to Colin Munro, managing director of tech firm Miconex, which is behind the project, many are still attempting to make up for losses they made over the past two years. This gift card scheme will benefit stores in Ashbourne at the start of 2022, making the quietest time for businesses each year less of a strain for Ashbourne stores.

“Through collaboration and technology, we can create meaningful and impactful solutions for the recovery of our towns,” Colin Munro said.

“It is brilliant to see other businesses getting behind the scheme,” Charlie Hyland from Hyland Jewellers said. “A rising tide lifts all boats.”

Information on what stores are part of the HIgh Street gift card scheme can be seen online on their Facebook and Instagram page or their website at highstreetashbourne.ie

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